The Project approach consists of different blocks of activities never tried before in Mediterranean Diet sectors:

MD.Data – Sharing scientific knowledge and research on the Mediterranean Diet through a transnational network platform.

MD.Brand – Strengthen Mediterranean Diet identity and steady cooperation between regions to apply common methodologies to foster SMEs in the international market competition.

MD.InC – Innovation and creativity of products and services through a permanent platform.

MD.Brain – Shared methodology of courses and workshops for information and co-creation of Mediterranean Diet professionals.

MD.GOV – Strengthening of partnerships among Quadruple-helix actors. – Enlarged transnational capitalisation: successful transferring and capitalisation of MD tools, achievements and knowledge to MED regions.